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Research Overview

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Tourist Arrivals
Tourist Key Measures
Domestic
Provincial

WWho is SIA?

We are the Strategy, Insights, and Analytics arm of SA Tourism.

With access to over a decade of consolidated data, we are an industry-leading source of high-quality research, analytics and insights. Our passionate team is committed to sharing insights and learnings into current industry trends. Drawing from our knowledge and expertise to assist in unpacking data-driven insights that enable smart decision making.

But at SIA, we look beyond the numbers to see the bigger picture. Our deep and diverse expertise allows us to partner with people, who like us, are united in and passionate about South Africa as a pre-eminent tourist destination. Leading the way in providing strategic and actionable insights to drive investment and growth opportunities that impact lives and communities.

We invite you to come and explore, engage, and learn with us.

 

SIA’s work is to:

  • Inform strategic investment choices of SA Tourism
  • Identify and assess growth areas for tourism
  • Monitor and track tourism performance

List of Dashboards 

List of Interactive Infographics

International Tourism Behaviour Survey

Click here to view the survey
Tourist Arrivals Dashboard
Tourist Arrivals Dashboard
The key source of inbound tourism data in South Africa is the Department of Home Affairs (DHA). The department uses its Movement Control System (MCS), which is used at all borders in South Africa. The data in the dashboard reports is obtained from the DHA via Statistics South Africa in their Statistics SA’s Tourism & Migration releases.
Tourist Key Measures Dashboard
Tourist Key Measures Dashboard
The international report is based on the systems and methodologies that were developed and applied from 2001. In 2002, South African Tourism extended the survey of departing international tourists at O.R. Tambo International Airport from a seasonal survey to surveys conducted throughout the year.
Domestic Dashboard
Domestic Dashboard
A domestic survey is conducted through face to face interviews in-home.  This survey aims to capture the domestic travel habits of South Africans taken within the borders in our country.
Provincial Dashboard
Provincial Dashboard
Learn more about international visitors who travelled within South Africa’s provinces, how much they spent, places they visited and valuable up-to-date statistics based on their stay.

Research and Reports

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  • Tourist Arrivals

    South Africa 2022 Tourist Arrivals March

    30
    01 Mar31 Mar 202201 Mar '2231 Mar '22
    Tourist Arrivals
    South Africa 2022 Tourist Arrivals March

    This report details tourist arrivals to South Africa. It excludes transit and covers sea, air and land arrivals to South Africa, for the March 2022 period.

    30
  • Tourist Arrivals

    South Africa | 2022 Tourist Arrivals (Q1)

    11
    01 Jan31 Mar 202201 Jan '2231 Mar '22
    Tourist Arrivals
    South Africa | 2022 Tourist Arrivals (Q1)

    This infographic shows January to March 2022 vs 2021 arrivals data and the Global performance of tourism.

    11
  • Tourist Arrivals

    South Africa | 2021 - Tourist Arrivals (Q3)

    178
    01 Jul30 Sep 202101 Jul '2130 Sep '21
    Tourist Arrivals
    South Africa | 2021 - Tourist Arrivals (Q3)

    This infographic shows July to September 2021 arrivals data report

    178
  • Industry Reports

    Tourism Outlook July 2021

    887
    01 Apr 202101 Apr
    Industry Reports
    Tourism Outlook July 2021

    South African Tourism has compiled a monthly tourism snapshot which provides a monthly outlook for international tourism from key source markets to South Africa. Information in the snapshot for each country includes: •Current restrictions on travel to/return from South Africa •Indication of COVID-19 infection levels •Progress in COVID-19 vaccination roll-out •Latest available data on tourist arrivals to South Africa •Indicator of near-term tourism potential from source market

    887
  • Tourist Arrivals

    South Africa | 2021 - Tourist Arrivals (Q2)

    100
    01 Apr30 Jun 202101 Apr '2130 Jun '21
    Tourist Arrivals
    South Africa | 2021 - Tourist Arrivals (Q2)

    This infographic shows April to June 2021 arrivals data report

    100
  • Industry Reports

    Tourism Outlook March 2021

    840
    31 Mar 202131 Mar
    Industry Reports
    Tourism Outlook March 2021

    South African Tourism has compiled a monthly tourism snapshot which provides a monthly outlook for international tourism from key source markets to South Africa. Information in the snapshot for each country includes: •Current restrictions on travel to/return from South Africa •Indication of COVID-19 infection levels •Progress in COVID-19 vaccination roll-out •Latest available data on tourist arrivals to South Africa •Indicator of near-term tourism potential from source market

    840
  • Industry Reports

    Tourism Outlook February 2021

    438
    01 Feb 202101 Feb
    Industry Reports
    Tourism Outlook February 2021

    South African Tourism has compiled a monthly tourism snapshot which provides a monthly outlook for international tourism from key source markets to South Africa. Information in the snapshot for each country includes: •Current restrictions on travel to/return from South Africa •Indication of COVID-19 infection levels •Progress in COVID-19 vaccination roll-out •Latest available data on tourist arrivals to South Africa •Indicator of near-term tourism potential from source market

    438
  • Industry Reports

    January to February cumulative arrivals

    133
    01 Jan28 Feb 202101 Jan '2128 Feb '21
    Industry Reports
    January to February cumulative arrivals

    January to February cumulative arrivals

    133
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